ExactTarget

VDP Web® Email Marketing

ExactTarget® Embed Partner

Leverage enterprise level power without the enterprise level budget

Marketers from the board room to the cubicle understand the pervasive power and value of email communications. What is less understood is the significant effort required to develop opt-in email lists and then nurture those contacts to maximize engagement and return.

Contrary to popular belief, email isn’t free.

There is substantial cost in creating email lists, segmenting respondents, appending records, storing data, and building profiles in order to take advantage of the stunning response rates highlighted by the Direct Marketing Association and the Harvard Business Review (click here for a sample).

The entire VDP Complete® system is designed to gather email opt-ins from every piece of a firm’s corporate communications and marketing. VDP Web allows users to:

  • Leverage billing statements and other notices to drive web traffic and gather opt-ins
  • Add opt-in mechanisms to any marketing media with generic landing pages (GURLs) and QR Codes
  • Employ mobile marketing on smart phones and tablets to drive opt-ins on virtually any platform or device including iOS, Android, RIM, Microsoft and more

The VDP Web email platform is powered by the cleanest and most trusted servers in the industry to assure the best deliverability rates available. This software as a service is:

  • Easy to use for both tech savvy and traditional marketers
  • Available as an inexpensive add-on to any JFM account
  • Able to send PURLs and QR Codes specific to each recipient
  • Professional and enterprise level functionality, reporting, tools and design
  • Fully branded for resellers and marketing service providers

For complete details on this affordable and easy to use, but powerful email system, visit VDP Web.

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